TV

TV is an always-on marketing tool for FanDuel Group and our "Transactional TV" mindset differentiates us from other sports networks in the US. While horse racing is our main content, cross-sell segments for our other verticals are a constant amongst our live, nationally distributed television programming. We couple this with content that promotes our betting businesses and friendly retention strategies to help our customers win more. These factors contribute to us staying #1 in the racing betting space.