ABOUT FANDUEL
FanDuel Group is the premier mobile gaming company in the United States and Canada. FanDuel Group consists of a portfolio of leading brands across mobile wagering including: America’s #1 Sportsbook, FanDuel Sportsbook; its leading iGaming platform, FanDuel Casino; the industry’s unquestioned leader in horse racing and advance-deposit wagering, FanDuel Racing; and its daily fantasy sports product.
In addition, FanDuel Group operates FanDuel TV, its broadly distributed linear cable television network and FanDuel TV+, its leading direct-to-consumer OTT platform. FanDuel Group has a presence across all 50 states, Canada, and Puerto Rico.
The company is based in New York with US offices in Los Angeles, Atlanta, and Jersey City, as well as global offices in Canada and Scotland. The company’s affiliates have offices worldwide, including in Ireland, Portugal, Romania, and Australia.
FanDuel Group is a subsidiary of Flutter Entertainment, the world's largest sports betting and gaming operator with a portfolio of globally recognized brands and traded on the New York Stock Exchange (NYSE: FLUT).
THE POSITION
Our roster has an opening with your name on it
If you think like a strategist, plan like a project manager, execute like a producer, obsess like an editor, implement like a planner and present like Don Draper…you may be a creative director.
We're looking for an entrepreneur in search of their next project. Someone with the heart of a strategist,
but all creative. A big-idea, original-thinker, who can help design and build a full-service in-house social team from the ground up, Someone looking to guide the creative development of wildly engaging social creative that redefines the sports betting category and makes our brand famous.
Applicants should also have a strong integrated advertising portfolio and at least a passing understanding of the nuances of the NFL’s catch rule.
In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.
THE GAME PLAN
Everyone on our team has a part to play
Lead the conceptual development, and execute of social creative across all our product verticals
- Define and expand our brand's tone and manner across
- Collaborate with our social strategist to define, and develop briefs
- Manage our copywriting discipline and mentor our team of copywriters
- Allocate and manage creative resources with our project management team
- Collaborate with our brand and integrated marketing team to define, develop and execute campaigns
- Manage production partners in execution of creative
- Introduce new creative and production partners to collaborate with
- Lead the recruitment and retainment of talent in the creative group
- Identify moments for social-led initiatives to engage with sports fans
- Brand new products, offerings, and promotions
- Functional as the link between our top-down TVC campaigns and bottom-up paid digital.
- Produce multiple projects simultaneously under tight deadlines with attention to detail
THE STATS
What we're looking for in our next teammate
- 6+ years of creative experience
- 2+ years of experience mentoring or managing experience
- Bachelor's Degree with a creative focus or related field
- An ideas person who follows-through more than the average ideas person
- Ability to work top down and bottom up
- Strong portfolio of campaign work across a variety of media
- Significant advertising experience, whether in-house or agency
- Applicants should be conversant in all major sports as well as the basics of sports betting
- A strategic creative who can turn data and insights into high-performing assets
- Experience leading, and effectively managing a team of creatives
- Strong organizational, planning, and time-management abilities required
- Strong communication, listening and problem-solving skills
- Self-motivated and able to work with minimum supervision
- Must have the ability to work well with diverse populations; and demonstrated level of cultural competence
- Strong presentation skills
PLAYER BENEFITS
We treat our team right
We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits. We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards. *Benefits differ across location, role, and level.
FanDuel is an equal opportunities employer and we believe, as one of our principles states, “We are One Team!”. As such, we are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, or another other characteristic protected by state, local or federal law. We believe FanDuel is strongest and best able to compete if all employees feel valued, respected, and included.
The applicable salary range for this position is $144,000 - $198,000 USD, which is dependent on a variety of factors including relevant experience, location, business needs and market demand. This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k) matching program; among other employee benefits. This role may also be eligible for short-term or long-term incentive compensation, including, but not limited to, cash bonuses and stock program participation. This role includes paid personal time off and 14 paid company holidays. FanDuel offers paid sick time in accordance with all applicable state and federal laws.
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